Privacy

Today’s Route is run by Purple Horizons LLC (“we”, “us”). It is a route planning and visit logging service for field sales teams. Each company that uses it (“your company”) decides what goes in and who can see it. For your customer list and visit records, your company is in charge of the data and we process it on its behalf.

For the people who use the app (owners, office staff and reps) and for visitors to this website, we are responsible for the data described below.

• Account details: name, email address, role and area for each person in your company. When an owner signs up we also collect the company name, and we record when the Terms were accepted.
• Billing details: plan, seat count and payment status. Card details go straight to Stripe; we never see or store full card numbers.
• Support requests: what you send through Help or our contact form, including any screenshot and your name and email.
• Your customer list: the companies, contacts, addresses, phone numbers, emails, sales dates and amounts your office uploads or adds.
• Visit records: the time of each visit, the outcome, who the rep spoke with, notes and check-back dates.
• Location at check-in: when a rep logs a visit, their phone may share one location point. We store it with the visit and work out how far it was from the stop. We do not track reps through the day, and the rep can refuse location on their phone; the visit still saves.
• Route plans: the order of the day’s stops. The map lines themselves are not stored.
• Demo requests: the name, company, email, phone and message you send through the “Book a demo” form.

• Build each day’s stop list using the rules your owner sets.
• Record visits, show reports, power levels and badges, and flag visits logged away from the stop.
• Send account emails (invitations, password resets) and the report emails your company turns on.
• Answer demo requests and support questions.
• Keep the service secure and fix problems.

We do not sell your data, and we do not use it to advertise to you or to your customers.

• Owners and office admins see the whole company’s list, visits, reports and exports.
• Reps see the stops in their own area and can add notes. They cannot export.
• Our staff open your account only to set it up or support you. When they do, the screen shows it and the activity is recorded under their own name.

Each company’s data is kept separate from every other company’s, and the database enforces that on every request.

• Hosting and database: the app and your data run on Lovable’s cloud platform.
• Google Maps: addresses are sent to Google to check them and to work out driving order. Checked results are kept for up to 30 days, then checked again.
• Stripe: handles card payments, invoices and subscriptions. It receives the owner’s name, email and card details.
• Email delivery: account and report emails are sent through our email providers from notify.todaysroute.com.
• Fonts: page fonts load from Google Fonts, which receives your browser’s address when it downloads them.

Lovable’s analytics uses no cookies, stores nothing on your device, doesn’t keep IP addresses and doesn’t identify visitors. Lovable collects this data for us. Lovable’s privacy policy explains how it handles it.

It records the pages visited, where visitors came from, their country, browser, operating system and device type, how long they stay, how fast pages load, errors, and which buttons and links are clicked. This is recorded for every visitor. Detailed data is kept for 90 days and daily summaries for a year.

Signing in stores a session on your device so you stay signed in. That is needed for the app to work.

Your list and visit history stay while your company has an account. After the owner cancels, the data can be exported for 90 days and is then deleted, apart from billing records we must keep by law. Owners can also ask for earlier deletion. Support requests are kept while the account exists so we can follow up on past issues. Removed users lose access straight away; their past visits stay in the company’s history.

• Owners and office admins can export the company’s data at any time.
• You can ask to see, correct or delete personal data about you through our Contact us form (choose Privacy request). If it belongs to your company’s list, we’ll pass the request to your company.
• Reps can turn off location for the app in their phone settings.

Depending on where you live, you may have further rights under local law.

All traffic is encrypted. Every request is checked against your role on the server, not just in the app. Exports and staff access are logged. No system is perfect; if something goes wrong we will tell affected companies promptly.

We’ll update the date at the top when this page changes and email company owners about anything significant.